Hi Liz...no rules, never any rules
There are a couple of approaches.
Project 365 - take a photo every day, and generally make a page per week with the 7 photos on it.
Project Life - take photos, maybe every day, but not necessarily, and scrap the week, highlighting stories with photos.
Then there are hybrid approaches to both.
I'm with you...love artsy pages, do one occasionally, but when I do, it is part of my project life. This year I am doing mostly a 2-page spread to document the week, but many weeks I add more pages for special trips, special stories, eg I am now working on Mother's Day weekend.
If the trip or story is too long, I might make a separate book for it.
But the bottom line is I try to spend most of my scrapping time documenting my life, my stories, for my family
No prizes, we just try to encourage one another to keep going, as many find it is a challenge to keep up any PL/P365 project.
Rules are the general Oscraps gallery rules, use some Oscraps product, or, as a 'regular', you can skip Oscraps product for some pages.
Really helps to choose a designer/template to make the page design easier.
Hope this helps! Please join us!